Yes, you can corral employees in a training room or entice potential customers to your website, but they’re only gonna drink if the story they find resonates with their need and promises to slake their thirst. Kulamedia brings innovative design thinking to the development of business learning and promotion. Led by Bradd Graves, Kulamedia works with businesses to develop learning strategies and content in mixed media that advance business objectives and get people where they need to be. Depending on client needs, our team may consist of professionals in instructional design, video and/or audio production, graphic design, and web and wordpress development.

Kulamedia’s Design and Development Services

Here is a sampling of deliverables we can provide as part of a solution to your company’s training & promotional needs.

Performance Improvement
The final goal of all training, eLearning, or promotional materials is to enhance performance or incite action.

Collaborative Goal Setting
performance/needs analyses
action mapping
prototypes/storyboards
The Right Questions
course outlines

Planning
Content prioritization
Content delivery strategies
Specifications for developers
Course outlines

Outputs
eLearning modules
eLearning bites
Job aids
Instructor guides
live presentation activities

Evaluation
surveys
rubrics
metrics-based evaluations

Technical Communications
Whatever the form, information must be context-sensitive, task-specific, and easy to find and follow.

Job Aids
help systems
quick start guides
admin/user guides
diagrams/infographics
scenario-based tutorials
screencasts

Online Systems
microsites
process/interaction flows
information design (wireframes)
interaction design
sitemaps

Mar Comm
web/blog copy
white papers
brochures
posters

Still & Motion Photography
Images are often the best way to engage, inform, and motivate learners or potential customers.

Video
How-to
Instructional
Promotional
Product demonstration
Documentary
Interview
. . .

Photography
Events
Documentary
Real Estate
Portraits
Architecture
Food
Arts

Photo credit: “Face to Face” by Maximilian Wolf @ fotocommunity.com